When you think of sportsbet, you probably envision a website or app that allows Aussies to place wagers on a wide variety of things. From horse races to cricket matches, even reality show contests and TV plotlines – if you can name it, chances are you can bet on it with sportsbet.

The company is a licensed corporate bookmaker in the Northern Territory and operates within the boundaries set by multiple Australian regulatory bodies at state and federal levels. As a result, the business must comply with various restrictions on products and promotional activities it can offer in the marketplace.

As the market grows, companies like Sportsbet are having to deal with more and more competition from rival apps. The online sports betting giant has seen its revenue decline in the past quarter, and shares have fallen as a result. Its competitors, Tabcorp’s BlueBet and Pointsbet, have both experienced revenue growth during the same period.

While most bettors are concerned with the potential profits of their wagers, it is important not to base your betting decisions solely on profit potential. Instead, make sure your betting strategy is based on the true probability of winning a particular bet. A great way to do this is to use a betting odds calculator, which will give you the payout for your bet in American, decimal or fractional format. This will help you determine if an outcome is worth placing a bet on, or if it would be better to go with a safer option that has a lower profit potential.